Next-Generation Kids' Sunglasses Prioritizing Safety: delieb

IEDGE Co., Ltd.

Next-Generation Kids’ Sunglasses Prioritizing Safety: delieb
delieb series

delieb series

Durable kids' eyewear carefully designed with attention to size, material, and eye safety

Did you know that by the age 18, people are exposed to half of the UV rays they’ll encounter in their lifetime? This information provided by WHO is what inspired us to start the "delieb project," a project with the aim of safeguarding children's eye health. With a focus on materials and sizing tailored for kids, the result is a line of safe, durable sunglasses designed specifically for children.

The name "delieb" is a coined term derived from "Delivery" of "Believe" and "Relief," reflecting the goal of providing peace of mind to both parents and children. With this vision in mind, we are committed to spreading awareness of the importance of protecting children's eyes.

Flexibility allows for a comfortable fit for everyone.

Flexibility allows for a comfortable fit for everyone.

Flexible frames that dampen impact

Our sunglasses feature highly flexible frames designed to protect your child's eyes. They are made from TPEE, an innovative, recyclable material that combines the properties of rubber and plastic. Recently, we have also introduced models crafted with PebaxRnew 7053 SP01, a bio-based material that offers similar properties while being environmentally friendly.

These materials excel in flexibility, heat resistance, and fatigue resistance, absorbing shocks to prevent injuries to the face and eyes. Whether it's when your child is moving energetically or accidentally falls while wearing the sunglasses, you can rest assured they will be safe.
Capable of withstanding strong impacts

Capable of withstanding strong impacts

The polycarbonate lenses provide unparalleled durability.

The polycarbonate lenses are made from the same material as bulletproof glass and offer unparalleled durability. Despite being lightweight, they possess exceptional strength to withstand strong impacts, making them highly reliable as sunglasses.

Unlike lenses with UV-cut components or pigments applied as a surface coating, which risk UV transmission if scratched, our lenses incorporate these components and pigments directly into the material. This ensures consistent protection, blocking 99.9% of harmful UV rays semi-permanently, so you can trust our sunglasses to provide safe and reliable protection at all times.
Tailored fit for Asians, backed by a proven sales record and positive customer feedback

Tailored fit for Asians, backed by a proven sales record and positive customer feedback

People around the world have diverse facial structures and features; among the most noticeable differences are the depth, width, and height of the nose, which affect the fit and comfort of sunglasses. While many sunglasses are available on the market, there are still relatively few designed with an Asian fit. This led us to develop ergonomically designed frames tailored to the bone structure of Japanese and other Asian users. Key adjustments include optimizing the height of the nose pads and refining the curvature of the frames to prevent slipping and ensure comfort during extended wear.

With an impressive annual sales record of 150,000 to 200,000 units in Japan, our products have received outstanding feedback from users. These include, "The flexibility provides great comfort," and "The lenses aren’t too dark, and even kids love wearing them."