The LADY. Empowering women to enhance beauty and well-being.

Daily hydration and firmness for women experiencing hormonal changes.

We are the creators of "The LADY." a femtech brand supporting women undergoing hormonal changes and fluctuations. We've established ourselves as a trusted name in the industry with a track record of numerous awards from beauty and women's magazines.

Our products are carefully crafted using organic ingredients that are safe for even the most delicate female bodies, based on solid scientific principles. We aim to provide a convenient yet luxurious user experience. For busy working women, we create products that are both user-friendly and high quality, with utmost care and dedication.

To balance effectiveness and safety, our CEO, who has extensive experience with premium brands like SK-II, combines their expertise and personal experience. They create products that offer both practical results and a sense of security, taking into account their knowledge as a hormone specialist and a mother's perspective.