Bring the World’s Favorite Japanese Curry to Your City: Hinoya Curry Franchise Opportunities Now Open

Noaland Co., Ltd.

Product excellence that guarantees high ratings from day one

Product excellence that guarantees high ratings from day one

Unforgettable from the first bite. Setting the new standard for Japanese curry with a nostalgic yet addictive flavor profile.

Hinoya Curry is an authentic, award-winning brand and the first ever to be inducted into the Hall of Fame at Japan’s largest curry festival. Our signature flavor, sweet at first, spicy at the finish, has built a massive global following. We provide international partners with a proven business format featuring streamlined kitchen operations and a robust supply chain to ensure consistent, premium Japanese quality. This is your chance to enter the booming global Japanese curry market, regardless of your prior restaurant experience.

Our Iconic Menu Item: The Famous Katsu Curry

Our Iconic Menu Item: The Famous Katsu Curry

A uniquely memorable taste: Sweet at first, spicy at the finish

The core of Hinoya’s success is our proprietary flavor profile: a mellow sweetness that transitions into a deep, savory spice. This complex depth appeals to all ages and nationalities, resulting in an exceptional customer retention rate. Our signature Katsu Curry, a Grand Prix champion and Hall of Fame inductee, stands as a symbol of authentic Japanese quality. For international investors, these accolades serve as a seal of trust, proving that our brand meets the high global demand for genuine, premium Japanese soul food.
Flexible store formats with low initial investment.

Flexible store formats with low initial investment.

Scalable Japanese quality control and streamlined operations

We export our award-winning curry roux directly from Japan and provide full support for local ingredient sourcing to ensure perfect flavor consistency at every location. Our business model features simplified cooking processes and a low-labor format, allowing for high profit margins without sacrificing quality. From comprehensive training to ongoing marketing support, we ensure that even first-time operators can succeed globally. Our competitive edge lies in our proven, award-winning taste and our highly replicable operational system.
High customer loyalty drives rapid return on investment

High customer loyalty drives rapid return on investment

Proven global success with flexible, scalable store models

With a rapidly growing footprint across Asia, North America, and Europe, Hinoya Curry is becoming a global household name. We offer versatile formats, including food courts, delivery-only kitchens, and flagship street-front stores, tailored to your location and budget. Our competitive royalty and startup fees make this an accessible opportunity for entrepreneurs entering the international F&B market. We also offer flexibility in menu localization and interior design to suit local preferences. Contact us for a customized plan or request a sample to experience our quality firsthand.